#GirlsGetLoud Launch Event
This September, the local Chicago community came together in the name of female empowerment. #GirlsGetLoud rallied more than 300 girls and their families in support of Hillary Clinton’s campaign for the U.S. presidency. The public event, hosted at Savage Smyth, gave young girls, ages 8-18, a platform to lift their voices, join together and participate in the upcoming election, regardless of voting age.
#GirlsGetLoud was created by Gabrielle Martinez, co-founder of agencyEA and Savage Smyth, Jami Darwin Chiang and Lois Scott. The Chicago women curated a memorable experience that united the local community through collaborative programming created by girls, for girls.
“My hope is that #GirlsGetLoud will live beyond the 2016 election, as every girl deserves the opportunity to get loud when it comes to topics they’re passionate about,” said event co-host Gabrielle Martinez. “Empowering women to achieve their potential, fulfill their dreams and effect change is a mission I am proud to carry forward, through both Savage Smyth, agencyEA and future programming that drives innovation.”
Emcee FM Supreme and DJ CaliXta kicked off the event as attendees engaged in hands-on activities to support this year’s campaign. Participants showcased their support for Hillary Clinton by crafting their own buttons and applying temporary tattoos designed by artist Darwin Chiang. Girls wrote personal letters to the US government and Hillary Clinton, sharing their optimistic perspectives on the upcoming election and their dreams for a brighter tomorrow – with equality for all.
The audience spread the message on social media using the #GirlsGetLoud hashtag and engaged in an integrated photo opportunity, which created fun GIFs and uplifting messages to inspire others.
Cook County State’s Attorney nominee Kim Foxx shared her motivational story about growing up in Chicago with the challenges she faced and overcame, encouraging young girls to create their own path and to support leaders, like Clinton, advocating for women’s rights. Betsy Ebeling, Clinton’s childhood friend, drove home the importance of friendship and applauded the many young girls coming together to make great change happen. She turned up the volume in Savage Smyth by recording a video of all the girls in attendance, which she later sent directly to Clinton.
The Happiness Club and artist Sydny August provided entertainment and local high schoolers took to the stage to perform personal slam poetry and motivational dance routines.
Join the #GirlsGetLoud conversation by sharing your thoughts, ideas and good vibes on Instagram, Twitter and Facebook. Visit the #GirlsGetLoud website to learn more, and check out the #GirlsGetLoud video by FM Supreme.
And don’t forget to vote this November!
AgencyEA is a brand experience agency. EA connects brands with their target audiences through experiential, digital and traditional engagement. Founded in 1999 as Event Architects, agencyEA has worked with esteemed clients such as Hilton Worldwide, General Electric, Target, Boeing and the Obama Administration.
Event photography courtesy of Sarah Matheson.